Business Tools

The 5 Best Website Builders For Personal Trainers

by
Cam Acuña
Table of Contents

Getting your own website is essential to ease your daily management job and increase client satisfaction.

With so many options in the market we decided to give you a hand, going over the most popular website builders and more than 500 real user reviews to bring you the best ones.

Best website builders for personal trainers

  1. 🥇 Fitune - Free website and client app included
  2. Squarespace
  3. Teachable

More physical therapy scheduling software

Software Has Free Trial Transparent Pricing Requires Demo Call Ideal for therapists and small practices
Fitune ✅ Yes, Free Forever Plan ✅ Yes, $0-$249/month ✅ No ✅ Yes
Squarespace ✅ Yes ✅ Yes, website + scheduling ✅ No ✅ Good for basic functions
Teachable ✅ Yes ✅ Yes, $0-$199/month ✅ No ✅ Good for online courses only
Bookee ✅ Yes ✅ Yes, $17-$150/month + development fees ✅ No 🔴 No
Wordpress ✅ Yes ✅ Hosting + templates + plugins ✅ No 🔴 No

1. 🥇 Fitune - The best personal trainer website builder

Transparent pricing: Yes

Price: Free to $169

Free website creation: Yes

Ideal for personal trainers: Yes

Fitune platform offers a quick setup, enabling you to create and customize a fully integrated website in minutes.

With Fitune’s intuitive website builder, you can tailor your site to reflect your brand identity, choosing your own colors, logos, and more.

Instead of waiting months and spending hundreds on development you can start offering your services and growing your client base immediately, without the hassle of managing multiple systems.

You’ll save hours with a system designed to allow clients to schedule their own appointments, eliminating back and forth messaging.

Cancellations, live stream links, rescheduling, and even no-show penalties are handled automatically by Fitune, freeing up your time to focus on your clients and business growth.

Fitune's intuitive scheduling and calendar

Fitune's intuitive calendar and scheduling system

Fitune's appointments and services

Whether you offer in-person training sessions, online training, or video workouts, Fitune’s seamless scheduling system ensures everything runs smoothly.

The platform also supports on-demand video content, special events, and courses, providing multiple ways to monetize your services and reach a wider audience.

With secure payment options, instant payouts, and robust client management tools, Fitune equips you with everything you need to efficiently manage and expand your personal training business.

If you already have a website, you can even embed booking options directly into it. Fitune’s flexibility means you can adapt the platform to suit your needs.

Finally, Fitune offers a free branded client app that ensures clients can make bookings, manage their appointments, and handle payments wherever they are. This keeps your clients engaged and aware of their next session.

Get your own free client app

Fitune free client app, can be launched instantly with easy 1-click download links to increase repeat buyers

Fitune’s quick setup, comprehensive integration, and exclusive client app make it the ideal choice for personal trainers aiming to save time, automate bookings, and effortlessly connect with more clients.

2. Squarespace

Transparent pricing: Yes

Price: Website + Acuity scheduling

Free website creator: No

Ideal for personal trainers: Only for basic functionalities

Squarespace, website builder homepage

Squarespace and Acuity Scheduling offer a solution for personal trainers who need both a professional website and comprehensive scheduling tools.

While this combination provides a range of powerful features, it's important to note that you will need to learn how to use two different systems, which can be a challenge.

Acuity Scheduling offers basic features for fitness businesses, such as client self-scheduling, appointment management, and integration with online meeting platforms like Google Meet and Zoom.

It also supports payment processing through Stripe, Square, and PayPal and provides customization options for branding and embedding the scheduler into your website.

While Acuity Scheduling provides useful tools it does have important limitations. For instance, it doesn’t support video on demand, which is a crucial feature for personal trainers who want to offer online classes and monetize their content further.

It also limits the number of calendars you can manage, whereas platforms like Fitune allow for unlimited locations, providing greater flexibility. Finally, Acuity's mobile app is not branded, which means your clients will interact with a generic interface rather than one that reflects your branding.

Acuity's pricing plans range from $16 to $49 per month, an accessible price for its basic functions. But if you want a for a customizable website, you’ll need to pay for Squarespace as well.

This can quickly add up, especially for smaller studios. The necessity to manage two separate platforms—the scheduling system and Squarespace—can be time consuming as well.

The learning curve associated with Squarespace's platform and the potential need to hire a developer to fully utilize these features can make the overall investment quite costly and time-consuming.

While Squarespace and Acuity Scheduling together offer a good combination of website building and scheduling tools, the complexity and cost associated with using two platforms makes it less than ideal for personal trainers seeking a straightforward, budget-friendly solution.

For a more integrated and cost-effective option with features tailored to your needs, platforms like Fitune might provide better value.

3. Teachable

Transparent pricing: Yes

Price: Free to $100/month

Free website creator: No

Ideal for personal trainers: Good for online courses only

Teachable, online course creation platform homepage

Teachable's free plan is commendable as it allows you to explore the platform without any upfront costs, but it’s too limited to allow for a real business launch.

While Teachable is more focused on online courses and coaching services, it is not necessarily suited for personal trainers who offer in-person training sessions.

The platform mainly helps you create and sell online courses and coaching programs, but for those who need comprehensive tools for managing in-person sessions, Teachable may not be the best fit.

The free plan on Teachable allows you to get started without a credit card, offering features like a no-code course builder, integrated payment processing, and the ability to publish one product of each type (course, coaching, downloads).

However, there are transaction fees per sale, which can quickly eat into your earnings.

Upgrading to the Basic plan at $39 per month reduces the transaction fee to 5% and adds more features like integrated email marketing and the ability to publish more products, but it still may not cover all the needs of a personal trainer focused on in-person services.

For personal trainers, platforms like Fitune offer more tailored functionalities at a lower cost. Fitune provides tools for scheduling in-person sessions, managing memberships, and even offering video on demand—all at a more affordable price point.

While Teachable fulfills its role in online course creation and digital coaching, it may require additional investment in other tools to handle the full spectrum of a personal trainer's business, making Fitune a more comprehensive and budget-friendly option.

4. Bookee

Transparent pricing: Yes

Price: $17 to $159/month + over $1000 in website development

Free website creator: No

Ideal for personal trainers: No

Bookee, fitness scheduling software homepage

Bookee might initially seem like an attractive option for fitness business owners looking for a website builder due to its feature set.

It offers tools for scheduling classes, managing memberships, and tracking new leads, along with capabilities for selling products and services both online and in-person. However, the reality is less appealing when you dig deeper.

While Bookee’s features like live streaming and automated marketing campaigns sound impressive, the cost of getting a fully functional website is quite steep. Development can cost over $1000 depending on the option you choose, plus an additional $99 per month for maintenance.

If you need more than just basic booking functionality, the customization and extra features can quickly add up, making it an expensive option for personal trainers and small to medium-sized studios. 

The extensive website development costs and ongoing monthly maintenance fees push Bookee well above the budget of most personal trainers and small studios.

While template-based alternatives are also offered, their $299 development price is well above what you might expect for what you’re getting.

The limited developer support included in the plan may not justify the investment, especially considering that many other platforms offer more affordable and flexible solutions.

In summary, while Bookee offers a robust set of features for fitness businesses, the high development and maintenance costs make it a less viable option for those on a tight budget.

For personal trainers and small studios looking for a more cost-effective solution, platforms like Fitune or Wix may provide better value without compromising on essential features.

5. Wordpress

Transparent pricing: Complex pricing structure

Price: Hosting + template + plugins

Free website creator: No

Ideal for personal trainers: No

Wordpress, website creator homepage

WordPress is one of the most famous and versatile options for website building, a true pioneer in the website development landscape, however, far more friendly options have emerged in the market.

While its  extensive customization and a vast array of plugins can enhance functionality and help you build a website just the way you envision it, the steep development time and costs are rarely worth it.

Users can leverage its open-source nature to tailor their site with a wide selection of themes and plugins, from advanced SEO tools to e-commerce solutions, making it a powerful tool for creating highly personalized websites.

This abundance of customization options and plugins leads to a steep learning curve, and managing updates and compatibility issues is extremely time-consuming.

Developing and maintaining a WordPress site requires a high level of technical expertise, making it a slow process that can feel like a full-time job. 

Many businesses find themselves overwhelmed by the continuous need for maintenance and updates, leading to frustration and wasted resources. More than one business gives up halfway, losing time and money in the process.

Wordpress is an overwhelming and extremely costly choice for personal trainers, without a high enough budget and a specialized development team, it’s an almost impossible task to launch successfully.

Conclusions for the best website builders for personal trainers

After reviewing the most popular options and analyzing over 500 real user reviews, we found that Fitune stands out as the best choice for personal trainers.

With its quick setup, customizable features, and comprehensive management tools, Fitune allows trainers to focus more on their clients and business growth while minimizing the time spent on administrative tasks.

The platform’s seamless scheduling system, secure payment options, and branded client app provide a complete solution for managing both in-person and online training sessions.

While other platforms like Squarespace combined with Acuity Scheduling offer robust features, they come with the challenge of learning and managing two different systems, which can be both time-consuming and costly.

Teachable, on the other hand, is excellent for creating and selling online courses but falls short when it comes to supporting the needs of personal trainers who offer in-person sessions. Its free plan is too limited for a proper business launch, and the transaction fees can quickly add up, making it a less viable option for trainers on a budget.

Lastly, Bookee and WordPress, despite their extensive feature sets and customization options, are not ideal for personal trainers due to their high development costs and the need for ongoing maintenance.

These platforms require a significant investment in both time and money, which may not be justifiable for smaller studios and individual trainers.

For those seeking a more integrated and affordable solution, Fitune offers a better value with its tailored functionalities and user-friendly interface, making it the top choice for personal trainers looking to build and grow their businesses efficiently.

Ready to try Fitune? Start now for free or book a demo to learn how to grow you fitness business.

Cam Acuña
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